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Anti-Counterfeiting Solutions for the Toy Industry

The challenge: The counterfeiting of toys brings numerous challenges, including safety risks for children due to substandard materials and choking hazards. It also has a significant economic impact, causing financial losses for legitimate manufacturers and job losses in the industry. Counterfeit toys harm brand reputation, infringe on intellectual property rights, deceive consumers, and are often associated with organized crime.

A colorful wooden toy train featuring a bright red engine, a blue roof, and a detachable orange and green cargo car. The high-quality craftsmanship ensures safety for children while showcasing vibrant colors and smooth finishes. This product could incorporate SCRIBOS solutions, such as a copy-proof QR code, to ensure authenticity and build consumer trust.

Our solutions

We develop and implement robust authentication solutions for toy manufacturers, which can easily be verified by consumers and authorities. This ensures the authenticity of toys, making it difficult for counterfeit products to pass off as genuine. 

A green box containing a soccer ball, branded as “Brand Ball First Kick.” The packaging displays an image of the black-and-white soccer ball and illustrations of children playing soccer. The box is labeled “Size 3” and highlights features such as “Soccer for young players,” “Good rebound,” and “Durable upper material.” A VeoMark® security label is affixed to the top right corner of the box. The label features a QR code for digital interaction, with the VeoMark® security element located beneath it. The VeoMark® incorporates both visible and concealed anti-counterfeit features, providing advanced protection and authentication.

Security Label

We offer highly secure security labels for the toy industry that not only provide advanced anti-counterfeiting features and grey market protection, but also ensure easy verification for consumers. This helps enhance consumer trust and confidence in the brand.

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A close-up of a soft blue plush whale toy with a hangtag attached. The hangtag displays the text “Brand Toys Woolly Organic” and features a QR code that incorporates the ValiGate® solution. This QR code includes an embedded security pattern, ensuring advanced product authenticity and counterfeit protection. Printed directly on the hangtag, the ValiGate® QR code offers eco-friendly, seamless verification without additional labels or materials. The tag invites users to “Scan for More,” connecting them to secure product details and demonstrating the innovative integration of anti-counterfeiting technology.

Printed Security

Our ValiGate® Direct Print, a cutting-edge security solution that involves directly printing authentication features onto packaging or products. This innovative approach eliminates the need for additional labels or stickers, streamlining the packaging process while maintaining strong anti-counterfeiting measures.

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A brightly colored orange box for “BRANDkids Savanna Animals,” featuring illustrations of various wild animals, including an elephant, lion, and giraffe, against a savanna background. A tamper-proof HighPerSeal® is integrated into the packaging, ensuring the product’s integrity and providing clear evidence if the seal has been opened. This tamper-evident seal protects against unauthorized opening or tampering, ensuring the product’s security throughout the logistics chain.

Security Seal

Our security seals provide valuable protection by ensuring the integrity and authenticity of products and packages. By using tamper-evident features and unique identifiers, security seals help prevent unauthorised access, tampering, and counterfeiting, instilling trust in consumers and safeguarding the reputation of brands.

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Digital Platform

Our unique brand protection technology is connected to the innovative digital platform SCRIBOS 360. 

A laptop displaying the SCRIBOS 360 Dashboard Authentication module, featuring data such as detected products, authentication rates, and geographic mapping for grey market detection. Accompanied by mobile displays showing authentication for headphones and grey market alerts, including out-of-region warnings and product details. This setup highlights the platform’s comprehensive anti-counterfeiting and grey market capabilities.
  • SCRIBOS 360 Authentication
    This module incorporates advanced technologies, such as unique identification codes and track-and-trace capabilities, to verify and authenticate products. By enabling easy verification for consumers and offering robust protection against counterfeiting, the authentication module plays a crucial role in preventing unauthorised distribution and maintaining brand reputation.
  • SCRIBOS 360 Grey Market
    This module helps combat the challenges of the grey market by helping the brand owner identify and prevent the unauthorised distribution and sales of products with the help of real-time monitoring.
  • SCRIBOS 360 Interaction
    With the help of this module, customers can easily verify product authenticity, access additional information or provide feedback, fostering a transparent and interactive relationship between brands and consumers. It also adds an extra layer of security, as the scans actually give brand owners the data needed to hunt for the source of their counterfeits.

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Your benefits at a glance

Ensure the originality of your products

Detect and prevent illegal activities such as counterfeiting or grey market trading

Protect your brand image

Increase long-term customer loyalty by using marketing modules incorporated in our digital platform

Any questions?

We would love to assist you!

Schedule a meeting with our brand protection experts to start protecting your brand and increase your revenue. 

Send us an email or give us a call:
+49 6221 33507 10

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